{"id":6,"date":"2025-03-28T14:41:01","date_gmt":"2025-03-28T13:41:01","guid":{"rendered":"https:\/\/projects.madineurope.eu\/craftour\/?page_id=6"},"modified":"2026-04-14T10:01:53","modified_gmt":"2026-04-14T08:01:53","slug":"home","status":"publish","type":"page","link":"https:\/\/projects.madineurope.eu\/craftour\/","title":{"rendered":"HOME"},"content":{"rendered":"\t\t
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Revitalising European Crafts for a Sustainable Future<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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CRAFTOUR is a European initiative bringing together 75 organisations from 21 member states and 6 EU-funded projects – CRAEFT, Hephaestus, Tracks4Crafts, Colours4Crafts, MOSAIC, and Culturality – uniting expertise across research, crafts, digital technologies, cultural heritage, education, and business.<\/p>

Funded by the Horizon Europe and Erasmus+ programmes and coordinated by Mad\u2019in Europe,\u00a0 CRAEFT project partner, the initiative relies on the interdisciplinary expertise of its partners and the application of a bottom-up approach to strengthen the craft ecosystem.\u00a0<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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\"CRAEFT\"
CRAEFT<\/figcaption><\/figure><\/div>
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Flash news<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Scientific Conference, University of Antwerp - 29 January<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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General Conference - European Parliament, Brussels - 30 January<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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Who are we ?<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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CRAFTOUR was established through the collaboration of four projects funded under the European Commission\u2019s Horizon program: Craeft, the initiator of CRAFTOUR, along with Hephaestus, Tracks4Crafts, and Colour4Crafts. Additionally, two other projects from different programs\u2014Culturality and Mosaic\u2014have joined this initiative.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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\n\t\t\t\t\t\tWhat unites us is our shared commitment<\/b> to revitalizing the crafts sector.\t\t\t\t\t<\/p>\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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\n\t\t\t\t\t\tTraditional craftsmanship, deeply rooted in cultural heritage, struggles to adapt to modern business models<\/b>, access new markets, and integrate sustainable and innovative practices.\t\t\t\t\t<\/p>\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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\n\t\t\t\t\t\tSafeguarding crafts means more than just preservation\u2014it is about fostering economic development<\/b>, enhancing tourism<\/b>, and creating employment opportunities<\/b>.\t\t\t\t\t<\/p>\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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\n\t\t\t\t\t\tCRAFTOUR\u2019s mission is to revitalise European crafts by promoting innovation, ensuring skill transmission, protecting authenticity, and supporting sustainable business models\u2014while preserving their cultural and economic value.\t\t\t\t\t<\/p>\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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\n\t\t\t\t\t\tCRAFTOUR envisions a Europe where traditional crafts are recognised as vital cultural and economic assets\u2014sustainably practised, widely valued, and actively passed on to future generations through innovation, mobility, and community.\t\t\t\t\t<\/p>\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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\n\t\t\t\t\t\t\n\t\t\t\t\t\t\tACTION PLAN\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/h3>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t

\n\t\t\t\t\t\tTo manage collaboration across numerous partners and regions, CRAFTOUR established a structured methodology built around five key pillars. Dedicated working groups focus on each pillar, enabling targeted action and knowledge-sharing. These groups draw on their networks to gather insights, identify best practices, explore digital and AI tools, and engage experts to advance the initiative.\t\t\t\t\t<\/p>\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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\n\t\t\t\t\t\tExplore the key moments shaping the CRAFTOUR initiative. From project launches and stakeholder workshops to partner meetings and public events, our agenda brings together voices from across Europe to collaborate, share knowledge, and drive forward the future of crafts.\t\t\t\t\t<\/p>\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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\n\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\tExplore the 5 pilllars<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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\n\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\tDiscover our agenda<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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Revitalising European Crafts for a Sustainable Future CRAFTOUR is a European initiative bringing together 75 organisations from 21 member states and 6 EU-funded projects – CRAEFT, Hephaestus, Tracks4Crafts, Colours4Crafts, MOSAIC, and Culturality – uniting expertise across research, crafts, digital technologies, cultural heritage, education, and business. Funded by the Horizon Europe and Erasmus+ programmes and coordinated […]<\/p>\n","protected":false},"author":13,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-6","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/projects.madineurope.eu\/craftour\/wp-json\/wp\/v2\/pages\/6","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/projects.madineurope.eu\/craftour\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/projects.madineurope.eu\/craftour\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/projects.madineurope.eu\/craftour\/wp-json\/wp\/v2\/users\/13"}],"replies":[{"embeddable":true,"href":"https:\/\/projects.madineurope.eu\/craftour\/wp-json\/wp\/v2\/comments?post=6"}],"version-history":[{"count":181,"href":"https:\/\/projects.madineurope.eu\/craftour\/wp-json\/wp\/v2\/pages\/6\/revisions"}],"predecessor-version":[{"id":1739,"href":"https:\/\/projects.madineurope.eu\/craftour\/wp-json\/wp\/v2\/pages\/6\/revisions\/1739"}],"wp:attachment":[{"href":"https:\/\/projects.madineurope.eu\/craftour\/wp-json\/wp\/v2\/media?parent=6"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}